Clearer labels to appear on shelves later this year

Wednesday, 22 July 2015

The Coalition Government has approved a new food labelling system, which will give Australians clearer, simpler information about where products come from.

Federal Member for Hinkler Keith Pitt said new country-of-origin food labels would begin to appear on supermarket shelves later this year.

“It is important to ensure consumers have the information they need to make informed choices about the products they buy. Australians have made it clear they want better country of origin labelling and the Government is determined to deliver it,” Mr Pitt said.

“The new food labelling system will show consumers where products are made, grown or packaged. Importing ingredients and simply slicing them will no longer qualify for a ‘made in Australia’ claim.

“The green and gold triangle design was the overwhelming preference of more than 17,800 respondents to the Government’s food labelling community survey.

“As promised, the Government is taking action on this issue to support our farmers and give consumers real choice, but Australians also have to get on board – shop local and always read the label!

“I encourage Hinkler residents to shop at the small, independent locally owned retailers whenever possible.” 

The Federal Government will work with the States and Territories, whose agreement is required to roll out the new labels.  

An initial voluntary take-up of the country of origin food labels will mean shoppers should see changes on the shelves later this year. 

The mandatory rollout will commence in 2016, providing manufacturers with time to implement the new scheme. There will be a phased implementation period for small business.

For further information on country-of-origin labelling visit


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